Data Cleansing & Damage Limitation

The Data Factory is particularly well-equipped to manage, manipulate and cleanse your data.

We can report on data anomalies & offer 'damage limitation' on your database.

For maximum effectiveness in your Direct Marketing campaign; to reduce 'gone-aways', complaints from bereaved families and those who do not wish to be contacted, we facilitate matching duplicate records against all the national consumer and business suppression files available. These include:

The Bereavement File / Mortascreen / Mailing Preference Service / The Deceased Register / The National Suppression File / The Gone-away Suppression File / Telephone Preference Service